Thursday, November 8, 2007

A Little Shamless Promotion

I am not that technologically savvy - I let our programmers handle that end of the business - but I learned how to post pictures yesterday and wanted to share our booth at the 2007 Working Mother WorkLife Congress. We were exhibiting to launch our product offering to employers. Intelecare's Personal Reminder Platform increases medication adherence by sending user created reminders via email, text and voice messaging. We serve the needs of patients and caregivers via our website,, and with our API, our technology can be integrated into any exiting website as a fully branded adherence solution.

For example, Employer X has a wellness program on their website, with Intelecare's API, Employer X can offer medical reminders (ie. daily medication, refills, appointments, etc...) to their employees. Intelecare handles all the backend programming and message delivery. All the client needs to worry about it their front end design.

Reasoning? 23% of all employer health insurance costs are related to patient medication non-adherence. 64% of patients who are non-adherent cite they simply forget to take their meds. 45% of Americans are on medication. 50% of them are non-adherent. Thus shouldn't employers want to lower their healthcare costs by focusing on medication adherence - a very simple problem that costs the US $177 billion annually in lost revenue and unnecesssary healthcare costs? We think so.

Our API is also available to insurers, pharmaceutical companies, social health networks, EAP providers, and pharmacies. As part of our Enlighten Together program, we offer our Express (email only) solution to non-profits that focus on chronic diseases. All of our products and services are outlined on our website,

With that bit of promotion, I shall retire to find more information about this devastating pandemic that affects us all somehow. Please visit the NCPIE site, NCPIE Home to read their August report on medication adherence to find more facts and figures - as well as their call to action.

Stay adherent!

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